Fission in Indian Fashion The Split between Lakme Fashion Week and Wills Lifestyle India Fashion Week

Fission in Indian Fashion The Split between Lakme Fashion Week and Wills Lifestyle India Fashion Week

In the fast-paced world of fashion, events like Lakme Fashion Week and Wills Lifestyle India Fashion Week have played a crucial role in promoting the growth and development of the Indian fashion industry. However, recent times have witnessed a significant split between the proprietors and the title sponsors of these prestigious fashion weeks, leading to a fallout that has sent ripples through the industry. In this blog post, we will delve into the reasons behind this split and analyze its implications for the future of Indian fashion.

Section 1: Unfashionable Fracas

The Indian fashion industry has been thriving, with designers showcasing their talent and creativity on various platforms. Fashion weeks such as Lakme Fashion Week and Wills Lifestyle India Fashion Week have been instrumental in providing a platform for emerging and established designers to showcase their collections. These events not only attract renowned designers, celebrities, and fashion enthusiasts but also serve as a hub for business collaborations and industry networking.

Section 2: India Fashion Week

India Fashion Week, organized by the Fashion Design Council of India (FDCI), has been a prominent event on the fashion calendar for years. It has been known for its grandeur, showcasing the best of Indian fashion and bridging the gap between traditional and contemporary styles. The event has been successful in bringing together designers, buyers, and media to promote the growth of the Indian fashion industry.

Section 3: The Split

However, in a surprising turn of events, a split occurred between the FDCI and the title sponsor of India Fashion Week, Wills Lifestyle. The reasons behind this split are multifaceted, involving financial disagreements, differing visions for the event’s future, and a clash of interests. The fallout of this split has left the Indian fashion industry in a state of uncertainty and raised questions about the future of fashion weeks in the country.

Section 4: The Fallout

The fallout from the split has resulted in the emergence of an all-new fashion week, the Lakme Fashion Week, which has quickly risen in prominence. With Lakme, a renowned beauty brand, as its title sponsor, this fashion week has gained traction for its focus on blending fashion and beauty seamlessly. It has become a platform for designers to experiment with innovative concepts and collaborations, attracting a wide range of industry professionals and fashion enthusiasts.

Section 5: The All-New Lakme Fashion Week

Lakme Fashion Week has brought a fresh perspective to the Indian fashion scene. With its emphasis on inclusivity, sustainability, and pushing boundaries, it has carved a niche for itself in the industry. The event showcases not only established designers but also provides a platform for emerging talents to shine, fostering a sense of diversity and creativity.

Section 6: Wills Lifestyle India Fashion Week

On the other hand, Wills Lifestyle India Fashion Week has faced challenges in the aftermath of the split. With the departure of its title sponsor, the event has undergone structural changes and rebranding efforts. While it continues to be an important event in the fashion industry, it has yet to regain the same level of influence and participation it once enjoyed.

Section 7: Future of Indian Fashion

In light of the split and the changing dynamics of the Indian fashion industry, there are several factors to consider when pondering the future prospects of Indian fashion. One such factor is the trend towards corporatization in the industry. With fashion brands and conglomerates investing in Indian designerwear, there is a potential for increased financial stability and global recognition for Indian fashion.


The split between Lakme Fashion Week and Wills Lifestyle India Fashion Week has undoubtedly caused a fissure in the Indian fashion landscape. While it has created a platform for the emergence of the all-new Lakme Fashion Week, it has also raised questions about the future of fashion weeks in India. As the industry navigates through these changes, it is essential to embrace the evolving dynamics and explore opportunities for growth and collaboration. Fashion weeks will continue to play a vital role in promoting Indian fashion on a global scale, and it is through adaptability and innovation that the industry can thrive in the years to come. Also got to know about theĀ Maruti Suzuki’s Advertising Strategies: Driving Success in the Indian Passenger Car Industry